Social Media Integration for Values-Based Organizations
Social media integration for values-based organizations brought 120 of us from across the U.S. together to muse about trends, best practices and challenges.
Don’t Worry, Be Happy: Matching Messages to Mood
A good friend and neighbor just happens to be an applied mathematician interested in modeling a variety of physical, biological, and social phenomenon (he’s a super smart guy). Much of his work with numbers and data is way over my head but a recent study grabbed my attention. Chris Danforth and his students at the [...]
Social Media Buttons: One Set or Two?
Social media buttons seem to be everywhere, except when you want one. I am often frustrated by not being able to share an interesting article, or by the difficulty of finding a company or individual’s social media handle so I can follow them. I have finally come to the conclusion that the major reason for [...]
How to Generate Sales Leads and Customers from Your Blog
Have you been disappointed that your experience does not seem to match the widely reported HubSpot and Social Media B2B research that shows companies with an active blog generate 67% more sales leads than those without blogs? Blogging well takes time and considerable effort, so whatever your blog’s goals, you want to measure your success. [...]
Storify: Building Stories Across Social Network Boundaries
The digital age has brought us millions of new online services and apps to help us share information and be more connected. One of these services, Storify, relates specifically to connecting communities of interest across multiple social networking sites. It’s a good way to get a snapshot look at what people are posting about a [...]
Newsle: A review
Newsle is a relatively new tool that scans the Internet and notifies you about articles on “you, your friends and colleagues, and anyone else you care about.” The results are gathered and presented to you on your Newsle page and via email. Think Google Alerts meets Tumblr. The site went live last year and was [...]
Five Tips For Being A Good Twitizen
Twitter is part of our lives forever now, for better and for worse. (Similar to a marriage, or so I'm told). So it’s important to use it well and act like upstanding members of society, especially if you are using it for professional or brand purposes. Here are five tips for being a good Twitizen [...]
