Words, Language and Labels

Is Your Communication Bias-Free and Inclusive?

By |2024-05-31T15:40:44-04:00May 18th, 2015|Purpose, Mission, Values, Words, Language and Labels|

Think your communication is always bias-free? Think you are welcoming and inclusive with a diverse range of people? Chances are very high you’re wrong.

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Writing under pressure: What to do

By |2017-07-15T13:16:21-04:00March 5th, 2015|Communication and Marketing, Words, Language and Labels|

You are six months into writing a monthly newsletter and the words aren’t flowing for your next issue. Or perhaps your nonprofit’s weekly blog post is due at the same time you are planning for an important outreach event, and you are fresh out of ideas. What do you do? I find there are times [...]

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How to Remove the Curse of Knowledge from Your Writing

By |2019-07-08T23:49:48-04:00February 2nd, 2015|Book Reviews, Our Brains, Words, Language and Labels|

The more you know, the harder it is to remove the curse of knowledge from your writing -- baffling others with concepts and shorthand of your daily life.

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Change, Language Evolution, Acronyms and Abbreviations

By |2017-07-15T13:16:24-04:00September 8th, 2014|Words, Language and Labels|

I have confessed before that one of my favorite weekend rituals is tuning in to “A Way With Words” on Vermont Public Radio early Saturday mornings. Radio clicked on, water poured and warming for a pot of tea, my ears wake up quickly as I listen to callers ask questions about the history and meaning [...]

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Avoid Sustainability Language Disconnect: Show Don’t Tell

By |2017-09-10T17:41:27-04:00July 7th, 2014|Sustainability, Words, Language and Labels|

Signs abound of a growing sustainability language disconnect between marketers’ communications and what consumer and business customers care about.

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Inbound marketing and more: Marketing-speak defined

By |2018-06-14T14:09:14-04:00June 5th, 2014|Words, Language and Labels|

Inbound marketing could be considered part of the new marketing-speak. We’ve written before about the importance of keeping your communications jargon-free—no inside acronyms, no technical language (especially when writing for a non-techie audience), keep it simple. Every industry has its own language it seems and sometimes it’s easy to forget that you need to communicate [...]

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