In my mind, words and language have always been important. (No surprise.) I delighted in the increased attention to inclusive language in communication over the years because it reflected a growing awareness that language does not merely reflect the way we think: it also shapes our thinking. Today we know that if words and expressions [...]
Good change strategy means avoiding the bad words and message mistakes that trigger frames running counter to the positive social change you want to see.
We’ve written before about the importance of making emotional connections when telling your story. Stories that touch, are stories remembered.
Thoughts on the psychology of words, word use, pronouns, and social issues have been scurrying across my brain lately.
The power of words, labels, language and frames is often a popular topic at the water cooler and lunch table here, but it has been top-of-mind lately. One reason is a recent experience I had when filling out a form to participate in an online forum with people from around the world. The gist of [...]
I lead a hectic life—by choice, mind you. I’m not looking for sympathy here. It’s just a fact. With three young daughters and my husband, my job, finding time to exercise, family, friends, the dog (oh, the poor neglected dog!) etc., etc. I feel lucky/blessed. My point is that in the midst of this joyous [...]
The need to reframe social good issues is something the MPI team has written about before. When an issue becomes polarized, and the media comes to believe a ‘balanced’ story must include two opposing extremes as if both were equally valid, then it’s time to create a new frame (a mental shortcut or narrative) about [...]
