You may be able to recognize a gender difference in the two responses when I ask my son and daughter the same question: Question: How was school today? Son’s Answer: Fine. Daughter’s Answer: WELL, it all began when I decided to have a granola bar for breakfast….{insert 10 minutes of continued subjective monologue, focusing on [...]
So you’ve dabbled in Twitter, have a semi-updated Facebook page, and really don’t see any need to invest additional time? Unfortunately, that means you’ve just lost a chance at winning a 2012 Mercedes C250 coupe. There are heaps of strategies when it comes to using social media for your business, but is Mercedes’ giveaway really [...]
It’s the holidays, and it seems there is endless shopping to do, lines at the mall, and Americans ringing up debt. So, what about business spending? Have businesses returned to spending and will that create jobs?
I confess, I'm a research junkie, particularly when it comes to shopping. So reading endless customer product reviews is right up my alley. That's just one of the reasons why I found a recent article from eMarketer on the influence of customer product reviews interesting, that and it's well-timed publication just before the full blown launch [...]
Do you use email for your business? Many small businesses don't realize they must comply with the federal CAN-SPAM Act (Controlling the Assault of Non-Solicited Pornography and Marketing). Here are five common email marketing myths that can get you into trouble: Myth #1: Can-Spam is only for big business with bulk email Not so. The [...]
FDA proposed anti-tobacco warning Last year the U.S. government passed a law mandating graphic warnings on cigarette packaging by June 22, 2011 in an effort to combat smoking. This past week, on November 10, the FDA released their proposed warnings. For anyone who hasn’t come in contact with the nauseating images already implemented [...]
With seemingly new networking gadgets and applications coming on the scene almost every day, the world of social media can be an overwhelming place. If you haven’t yet tested these waters —you may be in a shrinking minority—but don’t worry, there’s time. As a public relations professional, it was imperative that I embrace the [...]
